All Posts By

Joe Faulder

The Formula Behind a Truly Engaging General Session

By Projection

When your audience walks into your event’s plenary session, expectations are high. That opening gathering is an opportunity to harness the hopeful energy surrounding the beginning of a conference to set the tone for not just the event, but the entire year. It’s a chance to connect, align priorities, and get your message across to your audience – many of whom have traveled to be in that room. Read More

Increased attendance (52%), collaboration, fun & learning: A Behind-the-scenes Look at the American Academy of Pediatrics’ Virtual Annual Meeting

By Projection

At Projection, we’ve been AAP’s audiovisual partner since 1983. Over that time, we’ve designed and executed some incredible and inspiring experiences together, aimed not only to deliver educational content to the association’s membership, but to convey, instill and re-invigorate their sense of community, pride and purpose. Each year, we strive to create experiences that build upon the unique community for which AAP is known. The end result is often goosebump-inducing, as the AAP team finds new and creative ways to inspire their passion-driven members. (Check out our video case study showing the 2018 in-person meeting.) Read More